Cost Plus World Market picks up Caliwater
Originally Published: BeverageWorld.com
September 21, 2015
Caliwater Cactus Water is now available at Cost Plus World Market stores across the U.S. The 330ml (11.2 oz) of the prickly pear cactus beverage will be available to shoppers.
In addition to the more than 259 Cost Plus World Market stores nationwide, Caliwater will also be available at select Bed Bath & Beyond locations.
“We’re excited to be on shelves at Cost Plus World Market because we know their customers are looking for unique items that offer something special,” says Matt McKee, co-founder of Caliwater. “Our prickly pear cactus drink fits well within the premium selection of domestic and international foods and beverages. This partnership also brings the chance to introduce Caliwater to new markets throughout the country.”
Caliwater contains fewer calories and less sugar than all of the leading coconut waters and aloe juices currently on the market. The beverage contains prickly pear cactus, which is the only superfruit that contains all 24 of the rare and potent antioxidants known as betalains, which offer unique beauty benefits for the skin. Additionally, Caliwater delivers five naturally occurring electrolytes, as well as prickly pear cactus extract, which has been shown through clinical trials to relieve the symptoms of a hangover (Tulane Health Sciences Center, Dr. Jeff Wiese, 2004).
Caliwater is available at gourmet/health food stores, and top-tier retailers in the U.S., as well as online at DrinkCaliwater.com and Amazon.com.
Caliwater utilizes the expertise of Ramsey, N.J. based Cascadia Managing Brands to develop and deploy its sales, marketing and distribution strategy.