How Mushrooms Became The Beauty Industry’s Latest Trip
Originally posted January 3, 2019, Dazed Digital
By: Matilda Ruck
Four Sigmatic was featured in this Dazed Digital article that explains how mushrooms became the latest beauty trend. The author writes, “Tero Isokauppila, a 13th generation Finnish mushroom forager and founder of leading mushroom and health brand Four Sigmatic, certainly thinks so. In an interview on the Mind Body Green podcast in July, the entrepreneur spoke out about the fruitful future of mushroom science and wellbeing. ‘There are about six times more fungi variety than plants in the world,’ said Tero, ‘what is about to come is way bigger than anyone is releasing.'”
Click here to read more.
Posted on: January 8, 2019