Amy Stanton - Founder and CEO | stanton-company.com - Part 4 - stanton-company.com - page 4

philosophy

Stanton & Company recognizes that the marketing landscape is changing and evolving in a way that demands a whole new approach – with smaller budgets, brands need to be nimble and innovative.

A full-service marketing and PR agency, S&Co develops a customized strategy and plan based on each client’s business objectives, and tailors the tactics accordingly.

Marketing and PR work hand-in-hand, all geared towards building awareness and generating tangible business results. Marketing efforts should deliver results and have incremental PR value.

S&Co provides the big-picture, high-quality thinking and approach of a large agency, but with the hands-on and personal care of a dedicated team.

Across the board, each of S&Co’s clients have a strong philosophy and belief system, upon which our marketing/PR strategies are built.

  • Denege Prudhomme
  • Ashley Patterson
  • Brooke Cashin
  • Chris Banton
  • Alafair Hall
  • Amanda Lewitt
  • Courtney Johnson
  • Sara White
  • Talia Rotenberg
  • Kylan Gould
  • Shea Gorden
  • Jamie Gelfond
  • Charlene Baghdadi
  • Lola Schremmer
  • Helen Byron
  • John Filizzola
  • Ava Hawley
  • Natalie Ayeni

team

Amy Stanton

Amy K Stanton
Founder & CEO, Stanton & Company, LLC

With over 30 years of experience in marketing and public relations working with companies ranging from Fortune 100 to progressive start-ups, Amy Stanton has a unique perspective on how to build impact-oriented brands. 

Amy founded Stanton & Company (S&Co) in 2006 with a passion for promoting and building positive female role models and messaging for women. Since the company opened its doors, S&Co has evolved into a leading boutique marketing and PR agency focused on healthy, active living with roster of philosophy-driven brands including exceptional athletes, health and lifestyle experts, and brands in health and wellness. 

Before founding Stanton & Company, Amy served as the Chief Marketing Officer (CMO) for Martha Stewart Living Omnimedia and prior to that was the head of marketing and communications for NYC2012, New York’s Olympic bid, where she developed and executed both the local and international campaigns for this first-ever endeavor. Amy started her career in account management at advertising agencies including BBDO, JWT, Ellenson Group, and BBH. 

Inspired by her personal and professional experiences as a strong and sensitive woman, Amy co-authored The Feminine Revolution with Catherine Connors, challenging the idea that femininity is weak, and encouraging women (and men) to redefine and embrace their feminine qualities as sources of power. Amy has received accolades and awards from the Sports Business Journal, Women in Sports and Events (WISE) LA, and BlogHer, and S&Co has been recognized as an industry leader in health and wellness, women’s sports and female entrepreneurship and empowerment, and an Inc. 5000 Fastest Growing Company for the past three years. Amy speaks about entrepreneurship and business, femininity, marketing and representation, women in sports, and women’s leadership.