Green Scene: The Alex Water Bottle
Thanks to organic fashion pioneers like Stella McCartney, we’re now used to seeing the words “chic” and “green” together. But a chic, green water bottle? Not so much.
Founded by Chris Hotell, his mom, Marta, and his wife, Oakley pro snowboarder Gretchen Bleiler, Alex is the modish, Carlsbad-born answer to those ubiquitous plastic and hard-to-clean metal bottles. With as much attention paid to design-from the unique Clean Seam Technology, which splits it into two travel-ready pieces, to the fashion-inspired colorways-as to recycled eco-friendliness, Alex makes cutting carbon footprints cool. Expect sports and kids’ tops down the line.
Of the sustainable, Indonesia-made sipper, Hotell says, “It’s sleek, sexy and androgynous, and makes a statement. If you talk the talk, you’ve got to walk the walk.”
And the name? It means “Always Live Extraordinarily,” a motto as versatile as the bottle.
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